A website, as part of a marketing strategy, can help you achieve your goals and grow your business. For an online marketing strategy to be successful, a website has to be professional, modern and user friendly. Your website is also what links all your other online strategies

Here are five things you should do before building your website to get the most out of your launch day!

When it comes to establishing trust, it doesn’t matter how compelling your calls-to-action are, how engaging your content is, or how quickly your pages load on mobile screens. If visitors to your site have any doubts about how trustworthy you are, they’ll bounce right out and never come back.

Deepen and strengthen the relationship on a good footing by sowing some heart and soul into your About Page. It is easier than you think if you follow my secrets to an awesome About Page.

With the upcoming national lockdown looming over every South African’s head, many businesses are facing the uncertainty of how the next three weeks will affect their financial year’s performance.

Find out what you can do to reach the self-isolated customer during the next 3 weeks.

There is more to good website design than solely focusing on making it look good. The cold hard truth is that even a good-looking website that aced all the major design rules with surgical precision might be bad for business. 

When it comes to web design, user experience and user interface should complement each other and in today’s competitive market, getting both aspects right is an absolute must.

For this year’s annual trends post, I’ve explored the design trends that will not only help build a better web but will also help brands catch the attention of users in a busy and constantly connected world.

In this post, I’ll be addressing the common questions you should ask yourself to determine whether or not your web design is making you money simply by giving you an outside-in perspective as to what users see as a good web design.