WordPress Websites vs Squarespace: Which one is right for you?
Trying to decide between WordPress Websites and Squarespace for your website? Our expert comparison guide breaks down the strengths and weaknesses of each platform to help you make the right choice. Learn which website builder is best for your needs today.

As a freelancer who’s been in the game for a while, I’ve seen my fair share of website builders. And let me tell you, there are a lot of options out there. But when it comes to choosing between WordPress websites and Squarespace, the decision can be tough. Both platforms have their pros and cons, and ultimately, the right choice for you depends on your specific needs and preferences. So, let’s break it down and figure out which one is the right fit for you.

The Basics

First things first, let’s go over the basics of each platform. WordPress is a content management system that powers over 43% of all websites on the internet. It’s open-source, which means it’s free to use, and it’s highly customisable, with over 50,000 plugins available to add extra functionality. On the other hand, Squarespace is a website builder that offers pre-designed templates and drag-and-drop functionality to make building a website easy for anyone, regardless of technical experience.

Ease of Use

If you’re not technically savvy, ease of use is likely a top priority. Squarespace wins in this category, hands down. Its drag-and-drop interface is intuitive and user-friendly, making it easy for anyone to create a stunning website without any coding knowledge. WordPress, on the other hand, has a steeper learning curve, and while it’s still user-friendly, it requires more technical knowledge to get up and running. However, once you get the hang of it, WordPress websites offer a level of customisation that Squarespace just can’t match.

Design and Customisation

Speaking of customisation, this is where WordPress websites really shine. With over 50,000 plugins and a vast selection of themes available, the sky’s the limit when it comes to design and functionality. You can customize every aspect of your website, from the layout to the colour scheme to the fonts, and even add features like e-commerce functionality, forums, and membership sites. Squarespace, while still customisable, has a more limited selection of templates and features. However, Squarespace templates are designed by professional designers and are incredibly stylish, so if you’re looking for a quick and easy way to get a great-looking website up and running, Squarespace might be the way to go.

SEO (Search Engine Optimisation)

When it comes to SEO, WordPress wins hands down. WordPress websites are built with SEO in mind, and there are a ton of plugins available to help optimise your website for search engines. Squarespace, while still SEO-friendly, doesn’t offer the same level of customization and optimisation as WordPress. If SEO is a top priority for you, WordPress is definitely the way to go. Lucky for you, I am an expert in both – wink wink! Read more about my SEO services here.


Cost is always a consideration when it comes to building a website, and both WordPress websites and Squarespace offer a range of pricing options. WordPress is technically free to use, but you’ll need to pay for hosting, a domain name, and potentially some premium plugins or themes. Squarespace, on the other hand, offers all-inclusive pricing plans that include hosting, a domain name, and all the features you’ll need to build your website. Squarespace plans start at $12 per month, while WordPress hosting can range from $5 per month to over $100 per month, depending on your needs.

Community and Support

Finally, community and support are essential considerations when it comes to choosing a website builder. WordPress has an incredibly active community, with forums, blogs, and social media groups dedicated to helping users troubleshoot issues, share tips and tricks, and connect with other WordPress enthusiasts. Squarespace also has a community and support options, but they’re not quite as extensive as WordPress’s. However, Squarespace’s customer support is top-notch, with 24/7 support available via email and chat. WordPress, on the other hand, doesn’t offer official customer support, but there are plenty of third-party companies and freelancers who specialize in WordPress support.

So, which one is right for you?

Ultimately, the decision between WordPress and Squarespace comes down to your specific needs and preferences. If you’re looking for a user-friendly, out-of-the-box solution with a beautiful selection of templates, Squarespace might be the right choice for you. But if you’re looking for a highly customizable platform with a vast community of developers and enthusiasts, and advanced SEO optimisation options, WordPress is the way to go.


As a WordPress expert, I may be biased, but I truly believe that WordPress offers the most flexibility and scalability when it comes to building a website. With WordPress, you have full control over your website, and you can add features and functionality as your business grows. Plus, with the vast selection of plugins and themes available, you can truly create a website that is unique to your brand and vision.

But, if you’re not comfortable with technology or don’t have the budget to hire a developer, Squarespace might be a better fit. Squarespace offers a beautiful selection of templates and a user-friendly interface, which makes it easy for anyone to create a professional-looking website without any technical knowledge.

In conclusion, whether you choose WordPress or Squarespace, both platforms offer unique benefits and drawbacks. It’s important to consider your specific needs and preferences when choosing a website builder, and to take the time to research and test out different options before making a final decision. Good luck and happy website building!

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