Welcome to Tessara, a pioneering company that has been dedicated to preserving farm-to-table freshness for over 37 years. Through their commitment to innovation and state-of-the-art R&D facilities in Cape Town and Stellenbosch, they have revolutionised the way fresh produce is preserved worldwide.
Industry: Packaging Location: South Africa Website: www.tessara.co.za
01
The challenge
When Tessara entrusted me to revamp their digital domain, I embraced a pivotal challenge – redefining their online presence to match their evolving brand. Their previous website lacked the vibrancy and coherence necessary to convey the essence of Tessara’s remarkable journey in the fresh produce preservation industry.
Now, the moment you’ve been waiting for – the grand reveal of Tessara’s revitalised digital home. Experience the harmony between technology and aesthetics as you explore a website that embodies Tessara’s 37 years of industry leadership and innovation.
02
The solution
Our mission was clear: To provide Tessara with a dynamic, visually captivating, and user-centric website that resonated with their refreshed brand identity. I meticulously designed and developed a digital masterpiece that harmonised with Tessara’s core values and ethos.
From the ground up, I meticulously integrated the new brand elements, infusing every pixel with Tessara’s spirit. The result? A website that not only looks spectacular but also effortlessly guides visitors through Tessara’s world of fresh produce preservation.
Collaboration was at the heart of my approach. We worked closely with Tessara’s team, ensuring their vision was not only heard but carefully brought to life. Through continuous feedback and rigorous testing, I fine-tuned every aspect of the website, guaranteeing it met the highest standards of performance and user satisfaction.
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