Sedgwicks Old Brown Sherry

Sedgwicks Old Brown Sherry is a well-loved and popular brandy brand in South Africa. It is a traditional South African sherry created in the Spanish oloroso style. Its distinctive nutty brown colour and sweet taste have earned its place on liquor shelves nationwide.

Industry: Alcohol               Location: South Africa               Website: www.sedgwicksoldbrown.com

Sedgwicks Old Brown Sherry

01

The challenge

As Sedgwicks Old Brown Sherry became increasingly popular with connoisseurs, the client wanted to create a website to help more people enjoy it outside of a tot glass. They wanted an online hub where people could find great recipe ideas. They emphasised that the website needed to be easy for people to navigate, and the client wanted to be able to update the recipes themselves.

Sedgwicks Old Brown Sherry
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02

The solution

I was responsible for taking the client’s beautifully crafted wireframes and turning them into a functioning, user-friendly, mobile responsive website. Using WordPress, an open-source content management system, I created a website that the client could easily customise with little to no knowledge of web development protocol. I also added a front-end editor called Divi to make adding content more effortless. Divi would allow the client to add new recipes using its easy drag-and-drop function.

The result was a user-friendly and functional website that the client could easily update.

Sedgwicks Old Brown Sherry

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