> Client: Dr Crispin Thompson (South Africa)
> Services: Web design, Web development and SEO
> Website: https://crispinthompson.co.za
Dr Crispin Thompson is a specialist spinal neurosurgeon with private practice rooms at Mediclinic Milnerton, Cape Town.
Studying abroad has allowed him to accumulate experience in the management of complex spine pathology, including degenerative spinal conditions, the trauma of the spinal column and spinal cord and tumours of the spinal column.
The balance between UI and UX of the website was an important factor in the design process.
The client wanted a fresh and modern layout that breaks the mould that is synonymous with healthcare websites. To achieve this, I sourced high-quality modern imagery, designed lightweight icons and leaned heavily on the use of turquoise, white and green to induce a calming user experience.
Over and above the design and function of the site across multiple devices, the website is also SEO optimised and ranks well for the target keywords, providing Dr Crispin Thompson with a secure online presence and visibility for his healthcare practice.
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