Coax is a Cape Town-based communications and PR consultancy. They provide a full range of custom-fit communication and marketing services that build or realign brands to prevailing market conditions.
Industry: Marketing and PR Location: South Africa Website: www.coax.co.za
Worried about the stagnant web traffic numbers, Coax needed to breathe life into its monotone website with a design that enticed users to interact with the content. Needing a new, modern and clean online space to grow its international footprint among high-end clients, Coax was ready to step outside of the comfort zone its old website offered.
The goal was to create a one-pager that would push the norm of web design and make site visitors note the new Coax brand. Stretching the limits of the 13″ screen, Coax’s website features large, engaging images that both entice users to interact with the website and provide visual stimulation to maintain interest. With these new changes, they’re sure to be the leader of the marketing industry for years to come.
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