Clean Cut Garden Specialists has gained an excellent reputation over the past 25 years by providing garden landscaping services for commercial and residential clients throughout the Western Cape, South Africa.
Industry: Landscaping Location: South Africa Website: www.cleancut.co.za
Clean Cut Garden Specialists saw a drastic decline in organic traffic to their website for a 6-month period due to a new competitor entering the industry. They had been operating in the same industry for 7 years, and needed to get their website back on track. They knew that if they allowed a competitor to take over, it would result in a loss of revenue for them. To recapture the interest of their target market, they approached me to realign their website content.
I sat down with the Clean Cut Garden Specialists team and broke down their site’s On-Page SEO good standing. With a key focus on providing rich content to Google, I helped them gain more visibility and higher rankings for their most important keywords. I used a combination of tactics, including content auditing and keyword research, which highlighted areas of opportunity in their existing website content. This audit also gave me insights into how to improve the overall quality of their content.
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